TVM Rules.
They matter. And yes, it does!
Word of mouth is still and will always be the best form of marketing. (Even a finance instructor knows that!) Will you please help us spread the word about our YouTube channel, TVM Rules, and the book, also known as the “Boomerang book,” that made it possible?
Here’s an excerpt from my book Would Your Boomerang Return? What Birds, Hurdlers, and Boomerangs Can Teach Us About the Time Value of Money (2023):
You’ve likely purchased—and had delivered to your house—one or more products that came with parts to assemble, a user manual, and a simple tool. Have you ever had the unfortunate circumstance of opening a box only to find that one or more pieces are missing? It happens from time to time and crushes your ambition. But presumably every one of the user manuals you’ve ever handled has provided all the important or essential information needed. Many user manuals include multiple languages. In this case, the first thing you need to do is locate your language. What good are instructions if the words don’t make sense? While some are far easier to read than others, there aren’t many user manuals out there that require you to go elsewhere because they are incomplete. A company selling a product that repeatedly didn’t include in the box all the pieces that would allow the owner to use the item, including a complete manual and the simple tool, would no doubt get bad reviews and wouldn’t likely be in business for long.
I wouldn’t expect you to think otherwise, yet that’s exactly what I’d found in the market with respect to the content related to the Time Value of Money! The product in the box, more precisely the Time Value of Money content within these other books, was missing pieces of information.
Now I’m a pretty practical guy with a good amount of common sense or street smarts. Having worked in industry, I know that quality work product requires adherence to a certain standard of excellence. This is why restaurants have to dish out good food to stay open for business. Word of mouth is still and will always be the best form of marketing or anti-marketing. So it’s beyond me how these other providers of content on the topic of the Time Value of Money can continue to dish out a product that leaves people with a bad taste in their mouths.
What would it take for you to like our videos, subscribe to our YouTube channel, or tell a friend (maybe even a child-friend) about TVM Rules? What if I told you that your support will ultimately help aspiring and current finance professionals and finance educators?
(I know it takes time, but it’s about time aspiring and current finance professionals had an effective tool for applying the Mathematics of Finance to analyze and evaluate real-world Time Value of Money situations—in the classroom, in practice, or while sitting for an industry designation examination. They’ll thank you, and we thank you for your consideration and support!)
https://www.youtube.com/@TimeValueofMoneyRules
Let the spreading or sharing begin!
Brent Pritchard is an author and college finance lecturer with over two decades of industry experience and cofounder of Boxholm Press, LLC, a family-owned-and-operated publishing company providing educational content, products, and services. He pioneers an innovative and approachable new way of learning and teaching the Time Value of Money as well as thought leadership in other business topics. His most recent book is Would Your Boomerang Return? You can contact him on his website here.